Mount Rushmore, also known as the President's Mountain, is located in the Black Hills of Keystone, South Dakota. The sculpture of four famous presidents, George Washington, Thomas Jefferson, Theodore Roosevelt, and Abraham Lincoln, was carved into the granite rock face. Work on the project, led by the sculptor Gutzon Borglum, began in 1927 and took 14 years to complete. Each of enormous carved heads reach a height of about 18 meters. Mount Rushmore National Park was the brainchild of Doane Robinson, who wanted to create an attraction that would draw people from all over the country to his state. The faces of four exalted American presidents symbolize this nation's rich history, rugged determination and lasting achievements. Mount Rushmore welcomes upwards of 2 million visitors every year, and is one of America’s most popular tourist attractions.